Volvo: Luiza Xaparral
This film captures how technology integrates into everyday life through moments of presence and movement. Following Luiza Chaparral, we explore how the car becomes part of her routine, shaping experiences, pace and connection with the city. With a focus on natural gestures and real situations, the project translates design and innovation into something felt, not explained.
Client
Volvo
DELIVERABLES
Direction Creative Direction
Year
2025
Role
Creative Direction


